Every great innovation begins with a problem that needs solving. For us, it started with a love for cycling and a deep frustration with the limitations of traditional bike helmets.Barron, a Cornell engineering graduate, and Brian, an NYU business strategist, met through a shared passion for the outdoors.

Both avid cyclists, they spent their weekends exploring winding New York countryside roads, dodging traffic in the city, and seeking the thrill of a long ride. But every time they rode, they noticed a glaring issue—bike helmets, a critical safety gear, hadn’t kept pace with modern technology.

Many of their cycling friends had experienced near-misses and even accidents, often due to low visibility, lack of communication with others on the road, or the inability to signal effectively in traffic. The high-tech smart helmets available were expensive, making them inaccessible to the everyday cyclist. They wondered:

💡 Why isn’t there an affordable helmet that combines safety, smart features, and comfort—without a premium price tag?

The result? A tech-driven yet affordable smart helmet that empowers every cyclist—from city commuters and weekend warriors to e-bike enthusiasts and adventure seekers.

🔹 Smart LED lighting & turn signals – Enhancing visibility and communication on the road.
🔹 Bluetooth connectivity & hands-free calls – Keeping riders connected without distractions.
🔹 Patented fall detection & SOS alerts – Ensuring help arrives when it’s needed most.
🔹 Lightweight & ergonomic design – Prioritizing comfort for long rides.
🔹 Affordable pricing – Making smart safety accessible to all.